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ROLL OUT THE BLUE CARPET: AUSSIE FANS SET WORLD RECORD
Source: TEQ (Tourism and Events Queensland)
Location: Queensland, Australia
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STORY
Vision: participants playing Keepy Uppy, adjudicators from the Australian Book of Records, Bluey mascots, children dressed up as Bluey, world record attempt, Qld Symphony Orchestra performing Bluey theme songs, drone shots of the Gold Coast, drone aerials of Cairns Esplanade. Interviews with participants, Queensland Tourism Minister, Queensland Premier, CEO Tourism and Events Queensland, Queensland Tourism Best Job in the World winner (2009) Ben Southall.
Wakadoo! They did it!
Hundreds of Bluey fans have set a world record for the biggest game of “Keepy Uppy” to launch an incredible trip Down Under.
Spanning three locations across Bluey’s home state of Queensland, dozens of giant bouncy balls were kept off the ground by 702 children in Brisbane, Cairns, and the Gold Coast for more than a minute - with a world record officially declared by Australian Book of Records adjudicators.
The colourful spectacle marked the launch of a ‘dollar bucks can’t buy’ trip for four to Queensland for a 12-night adventure, including a VIP opening at Bluey’s World Brisbane.
Tourism and Events Queensland CEO Patricia O’Callaghan said the campaign was launching across six countries; Australia, New Zealand, Japan, Singapore, United Kingdom, and the United States.
“TEQ is so excited to launch today, with our tourism industry, the biggest campaign in a decade where we are saying to the world come and visit us because we are Bluey’s world for real life”, Ms O’Callaghan said.
“As part of this we are launching a huge global competition today where a family of four can win a VIP holiday to Queensland, 12-nights where they can experience all the best that Queensland has to offer.”
On the Cairns Esplanade, the excitement reached fever pitch as fans of all ages kept their eye on the ball.
“We have to keep up the ball and not let it touch the ground”.
Bluey fans also gathered on the Gold Coast, including Ben Southall, winner of Queensland Tourism’s 2009 ‘Best Job in the World’ competition.
He brought his son Atlas along to be a part of the world record attempt.
“He’s going to walk into school and say I set a world record today and it’s going to be pretty epic.
“15 years since the Best Job in the World, it’s always nice when you get the eyeballs back on Queensland, you know it’s been a tough time coming out the back end of covid, it’s good to see people coming back into the Gold Coast and to have something as iconic as Bluey,” Ben said.
After a couple of practice games, the adjudicator declared, we had the record.
“Congratulations, we did it.
The competition is open to travellers and fans from across Australia as well as New Zealand, the United States, the United Kingdom, Singapore and Japan. Entries close at 5pm AEST Sunday 30 June. Enter at queensland.com/blueysworld.
What is Keepy Uppy? Keep Uppy is a game featured in the TV program Bluey, where Bluey and Bingo attempt to keep a red balloon in the air for as long as possible, bopping the ball with their hands, feet and heads to prevent it from touching the ground.
What is Bluey? Created by Joe Brumm, Bluey is produced by Emmy Award-winning Ludo Studio for ABC KIDS and co-commissioned by ABC Children’s and BBC Studios Kids & Family. A global phenomenon, the show follows the adventures of Bluey - a loveable, inexhaustible Blue Heeler dog- who lives with her mum, dad, and little sister Bingo. Bluey uses her limitless energy to play games that unfold in unpredictable and hilarious ways, bringing her family and the whole neighbourhood into her world of fun.
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For more information:
Jaishri Johnstone - Aruga
M +61 404 188 615
Contact:
Georgia Linton, Tourism and Events Queensland
E: georgia.linton@queensland.com
M: +61 411 358 827
For still images of all the colour and excitement from the successful world record attempt cut and paste link below:
BRISBANE SHOTLIST
00:00 drone shots Brisbane city
00:10 SOT - Countdown to world record attempt ‘three, two, one”
00:13 Keepy Uppy world record attempt
01:15 SOT - World Record declared
‘But Queensland you have a new world record’. applause
01:20 Crowd shot
01:23 Bluey and Bingo on stage
01:38 Bluey and Bingo walk through South Bank, Brisbane
01:49 Patricia O’Callaghan – Tourism and Events Queensland CEO grab
“TEQ is so excited to launch today with our tourism industry the biggest campaign in a decade where we are saying to the world come and visit us because we are Bluey’s world for real life. As part of this we are launching a huge global competition today where a
family of 4 can win a VIP holiday to Queensland, 12 nights where they can experience all the best that Queensland has to offer.”
02:13 Kate O’Connor – BBC Studios ANZ Director of Brands and Licensing grab
Oh we can’t wait to welcome fans from all around Australia and the world to come to Queensland, to Brsibane from November this year to step inside and play inside Bluey’s world for real life, it will be an amazing, immersive experience and we’re really excited to show the world.
02:30 VOX POP – Qld family
“I was going to sit in the seats and watch the kids have fun but I decided to get in there and get involved. And I’m glad I did because it was an absolute blast and very proud of the family for coming out and having a crack.
Cheer – “We smashed the world record – Queensland!”
CAIRNS SHOTLIST
02:46 drone shot of Keepy Uppy court, Cairns Esplanade, lagoon and city
02:51 Bluey’s world logo close up
02:58 close up of clicker & counting people as they come in
03:05 SOT - “three, two, one, let’s play Keepy Uppy”.
03:14 SOT - countdown to play and balls being thrown in “three, two one, let’s play Keepy Uppy, keep those balls in the air, keep em up in the air, don’t hang onto them, keep going up”
03:36 general keepy uppy drone aerial of playing field with balls in the air, mid record attempt
04:04 VOX girl: “you have to bounce the ball up in the air, until it falls down” (ball hits her on head halfway through vox)
VOX girl: “I’m having fun!”
VOX boy: “we have to keep up the ball and not let it touch the ground”
VOX father and daughter: “are we playing Keepy Uppy? Did you get the ball? laughs”
04:25 SOT kids chanting “Bluey, Bluey, Bluey, Bluey” as camera pans past them along the edge of the playing area.
04:34 drone low angle Cairns city and waterfront
GOLD COAST SHOTLIST
04:42 drone shots of Gold Coast
05:31 SOT - countdown “six, five, four, three, two, one, go!”
05:35 world record attempt in the ‘pen’ with kids, balls and parents
06:20 SOT ‘bluey!’
06:49 VOX POPS:
Question: What are you here to do today? Play Keepy Uppy //who’s your favourite Bluey character?//Bluey//why do you love Bluey?//well it’s because I love her so much and they live in Bluey houses and they live here//they live here!//yeah//is this the best spot in the world to live?//yeah!
07:14 BEN SOUTHALL and son interview
Question: Ben you’re here to break a world record?
“We are indeed I love the bragging rights on Monday morning, this is my little boy Atlas and he’s going to walk into school and say I set a world record today so it’s going to be pretty epic. It’s always nice when you get the eyeballs back on Queenslsad you know it’s been a tough time coming out the back end of covid it’s good to see people coming back into the Gold Coast and to have something as iconic as Bluey coming from the UK my nices and nephews talk about it over there so I know how successful it is internationally. So to get people over here and get thenumbers back on seats … it’s going to be really good for us..”
07:41 Certificate handover UPSOT – “Queenslander!”
07:53 Keepy Uppy regions (not part of the world record)
Heart Reef The Whitsundays
08:01 Lake McKenzie K’gari, Fraser Coast
08:14 Yeppoon Lagoon, Capricorn Coast
08:22 Quilpie, Outback Queensland
08:30 Tourism Queensland TVC
3 June 2024
